Runaas Resources Public Relations

Local news in the Woodlands, Spring, Houston and the world

Archive for August 2009

DIVERSIFICATION The Critical Element of Portfolio Management

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By Ken Faulkenberry

Diversification is the single most important element of investment planning. Diversification is a portfolio strategy that reduces risk by combining different investments that are not correlated.  The volatility (risk) of the portfolio is reduced because not all asset groups, industries, or stocks move together.  The goal of diversification is to reduce risk.

Lack of diversification and over diversification are two common mistakes made by investors.  Lack of diversification (putting all your eggs in one basket) is the most dangerous and ruinous mistake possible.  Over diversification can result in a portfolio performing like the market. Many investors have experienced the bad results of over diversification during the current decade.  Most institutional vehicles (i.e. diversified mutual funds, pension funds, etc.) are over diversified and simultaneously lack an asset allocation needed for success in today’s challenging environment.

Proper Diversification can reduce many kinds of risk including company specific risk, poor fund management risk, industry risk, and market risk!

Company specific risk is risk that is specific… [ read more at http://blog.arborinvestmentplanner.com ]

More information available at: www.ArborInvestmentPlanner.com.

Runaas Resources Wins Business of the Year Award

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Houston Area PR Agency Honored by the Spring-Klein Chamber of Commerce

July 25, 2009 – SPRING, TX – Runaas Resources LLC announced today that the independent public relations agency received the Spring-Klein Chamber of Commerce’s (SKCC) Toni Award for 2009 Business of the Year.

Candace Runaas (c) accepts the SKCC Toni Award for Business of the Year 2009 from Toni Richard and Assad Shorrosh.

Candace Runaas (c) accepts the SKCC Toni Award for Business of the Year 2009 from Toni Richard and Assad Shorrosh.

“I am so surprised and honored to receive this…,” said Candace Runaas, president of Runaas Resources, whose company focuses primarily on representing women-owned businesses. She has earned a reputation for her active support of the local business community and her altruistic involvement with non-profit organizations and anti-abuse causes.

The SKCC Toni Award recognizes area businesses that contribute to the economic growth of the Spring-Klein area through active support of the Chamber and its member businesses.

Namesake of the award, Toni Richard, chamber president and co-founder, and Assad Shorrosh, executive board member, presented the award to a tearful Runaas, during the chamber’s 2nd Annual Christmas in July Gala on Friday, July 24, 2009.

The annual fundraiser also serves as a celebration of the one year anniversary of the young chamber.  The first Christmas in July Gala was held only two months after the chamber’s inaugural luncheon in May 2008.  This year’s event featured Commissioner Jerry Eversole as the guest of honor.

“No one could have deserved this award more,” stated Jennifer Grassman, a Runaas Resources client. “I enjoy working with Runaas Resources because they are a creative, strategic and effective PR agency. Candace has such a big heart. She is a fierce advocate for small business owners and community causes. She puts her heart and soul into everything she does and I am honored to say that I work with her.”

About Runaas Resources LLC

Established in 2005, Runaas Resources LLC is a virtual public relations agency located in Spring, Texas.   Candace Runaas, company president, receives much recognition for her innovative PR methods and her involvement in the community.  For more information, please contact Candace Runaas at info@www.runaasresources.com or visit www.runaasresources.com.

The SKCC 2nd Annual Christmas in July Gala Receives Strong Support from Area Representatives and Local Businesses

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Commissioner Eversole encourages businesses during the 2009 SKCC Christmas in July Gala. (Credit: Ava Ray)

Commissioner Eversole encourages businesses during the 2009 SKCC Christmas in July Gala. (Credit: Ava Ray)

Commissioner Jerry Eversole Speaks to Banquet Guests; Local PR agency wins SKCC Toni Award for Business of the Year

July 26, 2009 – SPRING, TX – The Spring-Klein Chamber of Commerce (SKCC) celebrated their 2nd Annual Christmas in July Gala on Friday, July 24, 2009.   Harris County Precinct 4 Commissioner Jerry Eversole spoke as the special guest during the banquet.

“The unique challenge for this chamber is that the area you represent cannot easily be mapped out,” said Commissioner Eversole at the event.  He was referring to the fact that Spring and Klein are unincorporated and extra-territorial jurisdictions of Houston.  “But the businesses of this area need to support this chamber in order for it to continue to grow.”

His comments were spoken with the Commissioner’s candid and outspoken sense of humor to an audience that included a table hosted by Senator Dan Patrick.   Court Koenning, chief of staff for Senator Patrick, and his wife, Dawn, were also at the event.

Event auctioneer, Mark Moore TAL #15019, purchased and donated a Texas Flag donated by Representative Debbie Riddle to be flown over the state capital and a VIP Capitol Tour for the live auction in honor of the day of their choosing.

“We are so appreciative of all the support that we have received from our representatives and the community,” said Toni Richard, president and co-founder of the SKCC.  “The membership continues to grow at a steady pace and our mission to connect the community to create a thriving economy in Spring is really making an impact.”

“We thank all of the businesses that supported us through donations to our auction,” added Elle Carnes, chair of the Christmas in July Committee. “We also give special thanks to the generous sponsors who made this event possible.”  Sponsors of the event included Shorco Inc., Century 21 – Robert Harris, Houston WAHMS (Work-at-Home Moms) and the Tomball-Spring Times.

The event also featured the first annual SKCC Toni Awards ceremony.   Candace Runaas, president of Runaas Resources, tearfully accepted the honor for her company as the 2009 Business of the Year.  The award recognizes businesses that make outstanding service contributions to the chamber and its member businesses.

“I was chamber president of the Humble Chamber of Commerce for 18 years,” shared Eversole, “and I enjoyed ever minute of it.  This chamber can be a very successful one as long as the area businesses and members are willing to support the work that they are doing.”

Commissioner Eversole is currently serving his fifth four-year term as commissioner of Precinct 4, the largest Harris County precinct, encompassing 587.1 square miles with over 904,000 residents.  Spring Texas is located in Harris County Precinct 4.

ABOUT THE SPRING KLEIN CHAMBER OF COMMERCE: Founded in May 2008, the Spring Klein Chamber of Commerce (SKCC) is the business and community support organization dedicated to being the primary resource for area economic development, business expansion and overall quality of life in Spring-Klein. For more information, visit www.springkleinchamber.org or call 281-257-4431.

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